About

A New Concept in boutique e-commerce.

SupaDupa.me was founded with a rebellious spirit and a lofty objective: to create boutique-quality, classically crafted online shops at a revolutionary price point.

A collaboration between three friends, SupaDupa was conceived as an alternative to the overpriced, bland, ready-made shops available today. Young designers and niche boutique owners have little choice other than to commission expensive custom made web stores or resort to generic e-commerce store fronts that invariably lack lustre and the ability to project the brands they have worked so hard to cultivate. SAAS (Software-As-A-Service) e-commerce is in the most part a poor alternative to well crafted, agency designed online stores that benefit from having been worked on by an abundant resource of talented designers, creative digital marketers and an attention to detail that promotes usability, impressive sales conversion rates and simple yet effective store functionality; stuff that makes both customers and store owners happy. By circumventing traditional one-on-one consultancy based services and engaging with customers directly through our website, SupaDupa is able to provide higher-quality, better looking, customisable, theme based online boutiques starting at $17 per month. This compares with very similar results using bespoke e-commerce solutions which typically start at >$30,000+ per project with ongoing monthly support fees in the >$$$+. The great thing about setting up a SupaDupa shop is, not only is it affordable, the entire end to end process of setting up a shop takes just a few minutes. This means that anyone with a product to sell, whether handmade or part of a larger commercial enterprise, can with virtually no risk, afford to take the leap into online boutique e-commerce leaving them to concentrate on the product / service and leave the technology to SupaDupa.

With the benefit of over a decade building successful e-commerce systems we meticulously crafted our first collection of 16 boutique themes and a back-office that would make even the most phobic of web users purr with joy. The SupaDupa aesthetic is classically-inspired, with a fashion forward twist - and every boutique can be customised with its’ very own domain name, typeface and an exacting colour palette to match the brand it represents.

Available exclusively through the SupaDupa boutique e-commerce platform, our monthly subscription plans start at $17/ month with no long term obligations.


E-commerce with a Purpose.

We believe that younger generations deserve a chance. Unfortunately, graduates around the world today don’t have access to good e-commerce. To help address this problem, SupaDupa partners with leading creative / art based colleges, such as Central Saint Martins and Goldsmiths, to help students gain the exposure they need even before they leave college. In doing so, we hope to contribute in a small but significant way and help them to do the job they love by putting a spring in their career.